Nissan

UI Design for game interface

Float partnered with Nissan and the Marketing Arm to create a next-generation tailgating experience. Leveraging gesture recognition and skeletal tracking technology, Float created two interactive games that challenged College Football fans all over the country to test their skills on a digital field. The Nissan tailgating experience was featured at 55 schools across the country and included a 50-foot converted semi-truck, equipped with high-tech games.